What does it look like when a brand celebrates its customer? Connecting social media users with the products they love through branded content. As part of a social media contest with grocers around the country, Unilever rewarded winning brand followers with gift cards. Customers engaged with branded social content throughout the week, culminating with a winner announced every Friday via a personalized message. For each campaign, I created and directed short commercials highlighting each brand and winner. 

My Role: Art Directon, Design, Strategy
Agency: DMH

American Advertising Federation (AAF) Addy Awards 
American Institute of Graphic Arts, (AIGA) A10 Awards